Asia
Record OTT audience for Disney Star as 59m watch India suffer World Cup final defeat
India's defeat to Australia in the ICC Cricket World Cup final on home soil drew a record peak concurrency of almost 59 million viewers on Disney Star's OTT platform yesterday (Sunday)
T Sports consortium secures primary Bangladesh cricket rights
A consortium spearheaded by sports broadcaster T Sports has secured domestic rights to the Bangladesh Cricket Board until the end of 2024, the Bangladesh Premier League (BPL) T20 competition in 2024 and…
Chinese sports body, Singapore development firm launch sports IP push ‘with nine-figure fund’
The China National Sports Group (CNSG) has announced an agreement with Singapore-based investment firm White Group to “acquire the intellectual property of leading international sports events” and inv…
ProSiebenSat.1 backtracks on Formula E extension, search on for new broadcaster
Formula E is racing to land a new free-to-air broadcaster in Germany in time for the start of the 2024 season after ProSiebenSat.1 ended its deal despite having seemingly agreed terms on a contract extension
Eredivisie blackout remains in Japan despite Fuji TV, TV Asahi deals
The Dutch Eredivisie remains off television screens in Japan, with commercial broadcasters Fuji TV and TV Asahi picking up news access rights only, SportBusiness has learned
Formula E doubles down on Tokyo hosting deal with 2025 race
Formula E has announced an agreement is in place to return to the streets of Tokyo in 2025, despite having yet to stage a race in the Japanese capital
Fifa issues ITTs in South Korea for men’s and women’s World Cups
Fifa has today (Wednesday) launched the tender process in South Korea for media rights to the men's World Cup in 2026 and the Women's World Cup in 2027
Saudi Arabia ‘interested’ in central IPL investment
Saudi Arabia has expressed interest in expanding its investment in sport to include cricket’s Indian Premier League (IPL) and has spoken to the Indian government about the possibility of investing up t…
EXCLUSIVE: Gujarat Titans seeking new front-of-shirt sponsor for 2024 IPL season
Indian Premier League (IPL) franchise Gujarat Titans is actively searching for a new front-of-shirt sponsor after Ather Energy opted not to renew its deal, SportBusiness can reveal.
First Korean sponsor key to PSG’s continuing Asian expansion
Paris Saint-Germain has signed its first sponsor from South Korea, today (Thursday) announcing a two-year global agreement with bakery brand Paris Baguette
UFC to return to China next month with Shanghai event
The Ultimate Fighting Championship (UFC) has announced today (Wednesday) that Shanghai will host a Fight Night event on December 9, in what will be the mixed martial arts promotion’s first visit to the country since before the onset of the Covid-19 pandemic.
France Télévisions to give Paris 2024 UHD treatment, IOC signs CMG pact
Public-service broadcaster France Télévisions has been given the green light to provide ultra-high definition (UHD) broadcasts of the country’s home Summer Olympic and Paralympic Games next year.
Coupang takes Bundesliga rights off CJ ENM in South Korea
South Korean e-commerce company Coupang has secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, SportBusiness understands
Viacom18’s Reliance closing in on Disney’s India business
Indian conglomerate Reliance Industries has emerged as the frontrunner to acquire media giant Disney's business in the country
Disney Star breaks OTT record with 35m viewers for India-Pakistan clash
Disney Star recorded a peak concurrency of 35 million viewers on its OTT platform during the ICC Cricket World Cup match between India and Pakistan on October 14, setting a new global sports streaming…
Sportfive turns to former WSG stalwart Nair to lead cricket push
Sportfive’s appointment of former World Sport Group executive Venu Nair has signalled the ambition of the agency to win new business in cricket as it builds up its operations in Asia.
Inter Miami in first global move to cash in on Messi mania
Inter Miami CF has made its first international marketing move since the signing of Lionel Messi, announcing a two-game tour of China next month
IOC steps up centralisation play as Olympic Qualifier Series hosts named
Moves to centralise the Olympics qualification process have been advanced with the dual hosting appointment of Budapest and Shanghai, as the International Olympic Committee continues its push to better…