How secondary ticketing is helping to fire up the NFL’s global growth
Cris Miller, Managing Director of viagogo, explains the vital role the resale ticket market plays in increasing the reach of sport’s best-attended league – both at home and abroad – and the lessons other leagues can learn.
How the NEOM Beach Games is creating a ‘unique opportunity’ for new legacies
The NEOM Beach Games 2023 represents the next step in Saudi Arabia’s bold event-hosting ambitions, as NEOM Sport Managing Director Jan Paterson explains.
How AI-driven technology can deliver impactful coverage for emerging and niche sports
Pixellot’s AI-driven automated technology is removing financial barriers that previously held back smaller leagues in their efforts to produce and distribute high-quality coverage, according to CEO Alon Werber.
How do broadcasters deliver what different generations want from live sports?
Genius Sports’ Head of Sports and Broadcast, Jonny Katanchian, shares his thoughts on how broadcasters can create a viewing experience that appeals to all.
A striking proposition – the World Bowling League’s transformative plans for the sport
Ten-pin bowling is set to be reimagined as an engaging commercial entity. Adi K Mishra, founder and chief executive of League Sports Co, explains why the project is vital for the future of the sport as a whole.
SPORTEL confirms position as industry leader with 2023 flagship event and international expansion in 2024
SPORTEL’s annual flagship event, SPORTEL Monaco, will be back from 23 - 25 October, at the state-of-the-art Grimaldi Forum in Monaco, with an exhibition hall already almost fully booked.
Don’t play safe – the HockeyAllsvenskan’s blueprint for digital success
WSC Sports is helping to fuel the Swedish HockeyAllsvenskan’s game-changing digital strategy, creating new engagement opportunities inside and outside arenas.
LaLiga’s practical education for sport’s future decision-makers
LaLiga Business School is branching out its offering as the groundbreaking educational department seeks to attract and develop new talents who can spearhead future growth in Spanish football and beyond.
‘A chance to rewrite the ticketing rule book’ – how women’s sport can build on record interest
Ticketing records have been smashed at the 2023 FIFA Women’s World Cup. Now, as viagogo global managing director Cris Miller argues, women’s sport has a prime opportunity to capitalise by taking an innovative approach to ticketing strategies enhance distribution and satisfy demand.
Common Goal and Jung von Matt SPORTS join forces for new offering to the global football industry
Common Goal and Jung von Matt SPORTS share the belief that football has the power to change the world, when the world plays together for good.