South America
Argentinian clubs unite in anti-privatisation stance against new president Milei
Argentina's leading football clubs have vowed to remain in the hands of their fans following election to the country's presidency of Javier Milei, who is staunchly in favour of privatisation
Rival Brazilian groups join forces against proposed betting sponsorship ban
Some of Brazil’s biggest football clubs have registered their "enormous concern" at government proposals to ban betting operator sponsorships in football.
Sportradar hired as tech provider to Caribbean betting operator
Sports data and betting services company Sportradar has been hired by Caribbean and Latin American betting operator Caribbean Cage as its official technology and services provider in the Caribbean and…
Globo moves quickly for Club World Cup after Fluminense’s Libertadores win
Fluminense's weekend victory in the final of the Copa Libertadores, South America's elite clubs competition, has encouraged Brazilian media group Globo to invest in rights to the forthcoming Fifa Club…
F1’s Q3 revenues jump to $887m, São Paulo GP extended to 2030
Formula 1’s revenue for the third quarter of 2023 rose to $887m (€829m), with the figures boosted by increased media rights and sponsorship fees, as well as one extra race compared to the same period in 2022.
IOC moves into influencer broadcast space with CazéTV deal
The International Olympic Committee has taken a significant step in embracing digital influencers’ coverage of major events by agreeing a deal with the LiveMode agency to ensure live Paris 2024 coverage i…
Liga Forte União sells off 20 per cent of media rights to 2075, targets Libra pact
Liga Forte União (LFU), a group of 25 Brazilian football clubs, has announced the sale of 20 per cent of its broadcast rights for the next 50 years for R$2.6bn (€494m/$525m), in what represents one of the most significant developments in the sport's history in the country.
Penalty becomes Brazilian leagues and cup sponsor in Brax-brokered deal
Brazilian sporting goods company Penalty has signed as an official sponsor of next year’s Brazilian Série A and Série B championships and the Copa do Brasil in a deal brokered by Brax Sports Assets.
LaLiga backs Uruguayan Professional League’s quest to break from AUF
The Uruguayan Professional League (Lufpro), the entity aiming to take over the running of the top domestic league from the Uruguayan Football Association (AUF), has received a boost to its cause by signing…
Paraguayan FA nets significant increase from Tigo extension
The Paraguayan Football Association (APF) has hailed a record extension to its club competition rights deal with pay-television broadcaster Tigo Sports, stating the agreement will help it “revolutionise” the domestic game from its grassroots level upwards.
Chile FA set to drop title sponsor, clubs react to online betting clampdown
The Chilean Football Federation (ANFP) has indicated that it will abide by a Supreme Court ruling that would enforce the termination of its multi-million dollar sponsorship deal with online betting firm…
Mercado Libre joins growing portfolio of Conmebol club competition sponsors
Mercado Libre, one of the leading e-commerce firms in Latin America, has signed up as a sponsor of all club competitions run by Conmebol, South American football's governing body
FBF wins court battle to retain domestic rights to Bolivia matches
Bolivia's football federation has been granted domestic rights to its national team's home Fifa World Cup qualifiers after a court against a claim from agencies Mediapro and Sports TV Rights, which bid for the rights in a tender earlier this year.
CBF wins legal round against ‘exclusive’ betting sponsor Galera.bet
The Brazilian Football Confederation (CBF) has won a key court ruling in its fight to sell in-stadium advertising to multiple betting companies at Campeonato Brasileiro matches in opposition to the league’s ‘…
Pluto TV adds to Copa Libertadores Femenina’s South American exposure
Pluto TV, the free, ad-supported streaming service owned by media group Paramount Global, will show the Conmebol Libertadores Femenina for the second successive year, after securing rights across Brazil…
Globo seals rights to Conmebol-zone World Cup qualifiers
Brazilian broadcaster Globo will hold rights to the home matches of nine out of the ten South American nations aiming to qualify for the 2026 Fifa World Cup
Caixa title sponsorship a welcome development for LNB amid CBB fallout
Brazil’s Liga Nacional de Basquete (LNB) has received a timely commercial boost in the form of a new title sponsorship agreement with Brazilian state-owned bank Caixa.
Globo buys rights to Peru v Brazil as piecemeal qualifier sales begin
International rights to South American World Cup qualifiers are once again being sold around the world on a piecemeal basis, as Brazilian broadcaster Globo has agreed a one-off deal with Mediapro to show Brazil's away World Cup qualifier against Peru on September 13.