Technology
Dorna rolls out MotoGP tech strategy with GoPro deal
Motorcycling’s MotoGP continues to place a focus on technology-led commercial deals after a new agreement was secured with GoPro.
SailGP, T-Mobile step up 5G offering to enhance TV broadcast
T-Mobile, the German global mobile communications company, has expanded its partnership with SailGP just one year into their commercial relationship in a bid to further enhance the sailing series' at-home…
NHL’s Vegas Golden Knights signs streaming deal with ViewLift
The National Hockey League's Vegas Golden Knights has agreed a multi-year deal with streaming distributer ViewLift for a streaming service for the team's local broadcasts
IBM powers US Open AI commentary and analysis
The United States Tennis Association has announced digital fan features appearing on USOpen
Incoming Chelsea shirt sponsor agrees TGL analytics deal
Infinite Athlete has unveiled an agreement to provide its data technology to the new TGL team golf league
Flutter, Fox shut down betting platform amid heightened competition
Flutter Entertainment and Fox Corporation have announced the closure of sports betting platform Fox Bet as competition in the burgeoning US sports gambling market intensifies
Mediapro and Supponor extend agreement into a second decade
Spanish sports marketing and production company Mediapro has signed a new long-term extension of its licensing agreement with Supponor, the digital signage technology firm
EXCLUSIVE: Stats Perform’s integrity chief Marsh to lead new sports start-up
Data science company Signify Group, which works with organisations and individuals in the fight against social media abuse, has launched a dedicated sports division, SportBusiness can reveal.
ISG hires eVulpa to sell LaLiga virtual advertising in Mena
ISG, the specialist virtual advertising agency owned by TGI Sport, has tasked eVulpa, a Dubai-based sports marketing agency, with selling to brands in the Middle East and North Africa during LaLiga telecasts…
DAZN to launch global ticketing marketplace through Daimani link-up
Sports subscription and media company DAZN has announced plans to launch and develop an integrated sports ticketing marketplace as part of a strategic partnership with Zurich-based VIP hospitality specialist…
Sportradar expands deal with Caesars Sportsbook
Sportradar has expanded its deal with Caesars Sportsbook, making Sportradar an official supplier of sports betting data from the National Basketball Association, Major League Baseball and National Hockey…
RFEF cancels VAR tender after Mediapro ruling
The Spanish Football Federation (RFEF) has cancelled an invitation to tender process for its video assistant referee (VAR) services amid the ongoing legal process between it and the Mediapro agency and…
Greenfly acquires sports AI start-up
US digital media company Greenfly has announced the acquisition of Miro AI, an artificial intelligence-powered content-as-a-service platform
Supponor targets more North American business with Lawrence appointment
Supponor, the digital signage technology firm, has made another high-profile personnel addition with the appointment of Rusty Lawrence as business development executive
Mobile sports platform Buzzer shuts down
Buzzer, the mobile streaming app backed by a number of leading sports personalities, has announced that it is shutting down
YES Network launches app-based rewards programme
YES Network, the regional sports network for Major League Baseball's New York Yankees, the National Basketball Association's Brooklyn Nets and the WNBA's New York Liberty, has launched an app-based loyalty…
Premier League joins Comcast tech start-up advisor programme
The Premier League has joined the partner consortium for the Comcast NBCUniversal SportsTech Accelerator as strategic advisors to start-ups selected for the annual programme
ISG, TGI to introduce Supponor-based virtual advertising in Ligue 1
Virtual advertising will be available in Ligue 1 from the start of the 2023-24 season after the LFP Media division of France’s Professional Football League (LFP) signed an agreement with ISG, the specialist v…